The Quark AI glasses, named after Alibaba’s AI assistant, were showcased to the public for the first time at the event on Saturday. The company said it had completed development of the product and was aiming for an official launch this year, although no specific date was provided.
This marks Alibaba’s debut in the smart glasses market, which has seen heightened local competition as domestic firms like Rokid and Xreal have rushed to release new products in recent months. Alibaba, owner of the Post, also struck a partnership with augmented reality glasses maker RayNeo earlier this year to provide AI support for the Hong Kong-based company’s products.
“AI glasses will become the most important form of wearable intelligence – it will serve as another pair of eyes and ears for humans,” said Song Gang, head of smart terminal business at Alibaba’s Intelligent Information business group, during a sub-forum.
The move by the Hangzhou-based tech giant is part of a broader strategy to enhance its AI offerings. In February, Alibaba committed to investing US$53 billion in AI infrastructure over the next three years.

The company is also stepping up its development of software and hardware products by leveraging its proprietary Qwen AI model series. In March, Alibaba launched a revamped version of Quark, transforming it from a search engine and cloud storage tool into an “all-in-one AI assistant”.