The value of outbound shipments of coffee and derivative products from Yunnan hit 7.7 billion yuan (US$1.1 billion) in the first eight months of 2025, the highest of any region, with beans shipped to more than 30 countries including Germany and Vietnam.
Overseas orders are also driving industrial reforms, with factories upgrading their equipment and technology to meet changing consumer needs.
Benchmark coffee futures reached a 50-year high this year, pushing Yunnan’s raw bean prices from 40 yuan (US$5.6) per kilogram late last year to as high as 66 yuan in May – a windfall that has lifted both volumes and margins for local growers.
Yunnan exported 32,500 tons of coffee in 2024, up 358 per cent year-on-year, according to the customs office in the provincial capital of Kunming.
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Vietnam’s young coffee entrepreneurs brew up a revolution
Vietnam’s young coffee entrepreneurs brew up a revolution
